Swiggy's ₹10,000 Cr Fundraise Fuels Quick Commerce War with Blinkit

• Swiggy raised ₹10,000 crore via QIP, creating a 'war chest' to challenge Zomato's Blinkit in quick commerce.
• The quick commerce sector is set for intensified competition, with Swiggy aiming to regain market share from Blinkit.
• Swiggy and Blinkit combined now hold approximately ₹35,000 crore, expected to fuel aggressive pricing and discounting for customers.
• Analysts predict consolidation in the crowded market, with a shift towards profitability expected by 2026.
• Blinkit is identified as the market leader, making its parent company Zomato a recommended long-term investment despite evolving competition.

Why It Matters: Consumers will see more discounts and choices as quick commerce war heats up.