Moradabad Women Craft Unique Parmal Gajak, Empowering Themselves Financially

• A group of 10 women in Moradabad, the Archita Self-Help Group, is producing a special gajak made from parmal (puffed rice) and jaggery.
• The parmal gajak is gaining popularity for its unique taste and energy-boosting properties, especially during winter.
• Each woman in the group earns approximately 10,000 to 12,000 rupees monthly, significantly improving their financial independence.
• The women sell their products through stalls at various locations and by taking orders, meeting high winter demand.
• This initiative serves as an inspiring example of self-reliance and empowerment for other women, contributing to 'Atmanirbhar Bharat'.

Why It Matters: Moradabad women's Archita Self-Help Group achieves financial independence by making and selling unique parmal gajak.