McDonald's Reclaims Top Spot: World's Most Valuable Restaurant Brands Revealed

• The Brand Finance Restaurants 25 2026 report reveals the world's 25 most valuable restaurant brands reached a record combined brand value of $190.1 billion.
• McDonald's reclaimed the top position in 2026, with its brand value rising 5 percent to $42.6 billion.
• Starbucks ranked second ($37 billion), followed by KFC ($16.5 billion) and Subway ($9.5 billion).
• Chick-fil-A surged to fifth place with a 44 percent increase in value to $8.1 billion.
• Tim Hortons, the only non-American brand in the top tier, ranked sixth with a 9 percent increase to $7.5 billion.