Kohli ends 8-year Puma deal, rejects ₹300 Cr, invests in Agility Sports

• Virat Kohli was named Man of the Series against South Africa, breaking Sachin Tendulkar's record.
• Kohli ended an 8-year endorsement deal with Puma, reportedly declining a ₹300 crore offer.
• He has associated with Agility Sports, a new company headed by former Puma MD Abhishek Ganguly.
• Kohli has invested approximately ₹40 crore in Agility Sports.

Why It Matters: Virat Kohli's Puma split and new investment reflect his changing business strategy.