JioStar’s entry is being closely watched by both established digital platforms and smaller, format-native players.
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Storyboard22-12-2025, 20:00

JioStar Shakes Micro-Dramas; Kamath-Biyani Launch Foundery; H-1B Filings Plummet

  • JioStar's entry into micro-dramas is set to legitimize the format, attract advertisers, and intensify competition for smaller platforms like ShareChat.
  • Nikhil Kamath and Kishore Biyani launched "The Foundery" with an ad inviting aspiring entrepreneurs to apply for co-founder roles.
  • India's consumer sector is experiencing significant CEO and CXO-level churn in 2025, signaling major structural shifts across top companies.
  • Coca-Cola India cut its ad spending by Rs 13.75 crore to Rs 1,311.13 crore in FY25, yet reported a 46.3% surge in profits.
  • H-1B visa application volumes at top Indian IT firms and other tech companies plummeted by over 77% due to increased US visa fees and screening.

Why It Matters: Major shifts hit Indian business: JioStar's content play, new entrepreneurship, leadership churn, and H-1B woes.

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