Apple Services Soar to Record Highs in 2025: App Store, TV, Music Lead Growth

• Apple's services division achieved a record-breaking year in 2025, showing strong growth in usage, subscriptions, and engagement across its digital platforms.
• The App Store averaged over 850 million weekly users across 175 countries, with record visitors during the holiday season.
• Apple TV set new monthly engagement records in December, with content viewing hours up 36% year-on-year, driven by titles like F1: The Movie and Pluribus.
• Apple Music recorded its best year ever in listenership and new subscriber additions, while Shazam surpassed 1 billion song recognitions monthly.
• Apple Pay expanded to 89 markets, preventing over $1 billion in fraud, and Tap to Pay on iPhone reached 50 markets; Apple Maps, Find My, Apple Arcade, Apple Fitness+, Apple Podcasts, and Apple News also saw significant growth.

Why It Matters: Apple's services division had a record 2025, with App Store, TV, and Music leading significant growth.