Claude Downloads Surge After Super Bowl Ads Target ChatGPT's Monetization

Technology
M
Moneycontrol•14-02-2026, 13:23
Claude Downloads Surge After Super Bowl Ads Target ChatGPT's Monetization
- •Anthropic's AI chatbot, Claude, entered the US App Store top 10 for the first time, reaching No. 7 from No. 41.
- •Super Bowl ads humorously highlighted ChatGPT's ad-supported model, emphasizing Claude's ad-free experience.
- •Claude saw an estimated 148,000 US downloads between Sunday and Tuesday, a 32% increase from the previous period.
- •The surge coincides with ChatGPT rolling out ads to free users, amplifying Claude's 'no ads' appeal.
- •This marks a significant turnaround for Claude, which had a slow mobile debut compared to ChatGPT.
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