Prasar Bharati Gets ₹14,421 Cr in 5 Years; Doordarshan Logs 372.8 Cr Viewers: MIB

• Prasar Bharati received ₹14,421 crore in budgetary support from 2020-21 to 2024-25.
• Doordarshan recorded 372.8 crore cumulative gross unique viewership from 2021 to January 2026.
• MIB stated Prasar Bharati's mandate is 'Nation First' and not driven by commercial metrics like ratings or profitability.
• The BIND scheme, with ₹2,539.61 crore, aims to modernize Doordarshan and All India Radio infrastructure.
• Prasar Bharati focuses on rural, tribal, border, and LWE-affected areas, commercially unattractive for private players.