Quitters' Day: Why Most New Year's Resolutions Fail by Mid-January

• Quitters' Day, the second Friday of January, marks when most people abandon New Year's resolutions.
• A survey of 1,050 Americans found top resolutions are saving money (21%), healthy eating (19%), and exercising (17%).
• Forbes Health and OnePoll's 2023 survey revealed most resolutions don't last four months, often breaking in weeks.
• Fitness app Strava's data showed a significant drop in activity by mid-January, coining the term Quitters' Day.
• Expert Justin Hale advises starting with small, simple goals and adapting plans instead of blaming oneself for failure.

Why It Matters: Most New Year's resolutions fail by mid-January, dubbed Quitters' Day, due to setting overly ambitious goals.