AI Shopping Searches: The New Pricing for Mobile Retailers

• Invisibility in AI shopping searches is the new cost for mobile retailers, impacting customer discovery before store visits or app use.
• Google's AI Mode and OpenAI's ChatGPT are enhancing shopping results, allowing users to compare options and find merchants.
• Generative AI sources drove a 1,200% increase in traffic to US retail websites between July 2024 and February 2025, with 39% of consumers using these tools for online shopping.
• Despite physical stores dominating India's smartphone market (64% offline share in Q1 2024), digital discovery through AI is increasingly shaping customer journeys.
• Jaipur-based Mobile Ki Dukaan helps local retailers improve digital visibility, addressing the critical need for presence in AI-driven comparison stages.