Titan anticipates luxury Swiss watch boom as India slashes import duties post-EU trade pact

• Titan expects a significant surge in luxury Swiss watch sales in India due to the India–EU Free Trade Agreement.
• Reduced import duties will make Swiss watches more competitive, with brands passing benefits to consumers.
• Duties on Swiss watches have already dropped from 22% to 15% under the India-EFTA agreement, with further reductions expected from the India–EU pact.
• Titan aims for USD 1 billion in watch sales next year and USD 2 billion by FY30, driven by premiumization and luxury formats.
• The company has partnered with several Swiss brands for Helios and Helios Luxe and is exploring more collaborations.