Amazon India VP: India Offers Significant E-commerce Growth Potential, a Long-Term Investment
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Amazon India VP: E-commerce in India a long-term investment with huge growth potential
C
CNBC TV18•22-03-2026, 17:03
Amazon India VP: E-commerce in India a long-term investment with huge growth potential
•Amazon views India as a long-term investment market with substantial e-commerce growth headroom, supported by strong macroeconomic fundamentals and upbeat consumer sentiments.
•Abhinav Singh, VP - Operations, India and Australia for Amazon, highlighted positive seller response to the 'zero referral fee' expansion, benefiting both sellers and customers.
•E-commerce in India, currently at $120-140 billion, is projected to reach $280-300 billion by 2030, with a shopper base nearing 440 million, still representing a single-digit percentage of overall retail.
•The next wave of e-commerce growth is expected to be driven by smaller cities and middle-income groups, with new formats like quick commerce and social commerce gaining momentum.
•Amazon recently announced over $35 billion in new investments in India through 2030, focusing on expansion, AI-driven digitization, export growth, and job creation, alongside logistics improvements like Amazon Air expansion in the Northeast.
