Mattel India Unveils First Autistic Barbie Doll, Designed by Autistic Indian Artist Aarushi Pratap

• Mattel India launched its first Autistic Barbie doll, emphasizing representation and inclusivity.
• The doll was designed in collaboration with Aarushi Pratap, an autistic Indian fashion designer and visual artist known for her sensory-friendly approach and use of Indian cultural motifs.
• The doll features a loose-fitting dress, flat shoes, and articulated joints to reflect sensory comfort and allow for stimming gestures.
• Accessories include a finger clip fidget spinner, noise-cancelling headphones, and a tablet with AAC apps, all designed to support autistic individuals.
• Developed over 18 months with ASAN (Autistic Self Advocacy Network), the doll will be available in India by January 2026 for Rs 799.

Why It Matters: Mattel India's new Autistic Barbie, designed with Aarushi Pratap, promotes inclusivity and authentic representation.