Government Bans 10-Minute Delivery: Zepto, Blinkit Must End Ultra-Fast Service

• The central government has ordered quick commerce companies like Zepto and Blinkit to eliminate the mandatory '10-minute delivery' deadline.
• This directive follows growing concerns over the safety and working conditions of gig workers, with pressure on drivers being a key issue.
• Union Labour Minister Mansukh Mandaviya held discussions with major platforms including Blinkit, Zomato, Zepto, and Swiggy.
• Blinkit has already removed its 10-minute delivery promise from its branding, and other companies are expected to follow suit.
• The issue of gig worker safety and the risks associated with ultra-fast delivery was also raised in Parliament by MP Raghav Chadha.

Why It Matters: Government mandates end to 10-minute delivery to improve gig worker safety and working conditions.