India's MF AUM to hit Rs 315 lakh crore by FY35 on SIP surge: Bain & Company, Groww

• India's mutual fund AUM is projected to exceed Rs 300 lakh crore by FY35, a nearly sevenfold increase from current individual investor holdings.
• This growth is attributed to a doubling of household penetration to 20% and stronger long-term investing behavior.
• Systematic Investment Plan (SIP) commitments are surging, with average ticket sizes increasing 1.6 times since March 2023 across all investor segments.
• Salaried millennials in metros lead with average monthly SIPs of Rs 10,000, while Gen Z students have also significantly increased their contributions.
• Digital platforms are a major growth engine, attracting 35% of MF investors and 80% of equity investors, with long-term holdings doubling in five years.

Why It Matters: India's mutual fund market is set for massive growth, reflecting evolving investor behavior.