Ranjita Devi's Incense Stick Venture Transforms Itahiya Village into Tourist Hub

• Ranjita Devi, from Itahiya village, became self-reliant by starting an incense stick manufacturing business with a loan of one and a half lakh rupees.
• She leads a team of 10 women, providing employment and increasing their income through collective production and sales near Itahiya temple.
• Self-help groups and government schemes empowered Ranjita with business knowledge, training, and financial aid, inspiring other women.
• Uttar Pradesh Tourism Department is developing Itahiya as a tourist hub, promoting local products under "Vocal for Local" campaign.
• Increased tourism is expected to boost local businesses, including Ranjita's, and accelerate economic activities in the village.