Unlock Your Glow: The Secret to Applying Face Serum & 3 Mistakes to Avoid

• Apply serum on damp skin for deep penetration; dry skin prevents absorption.
• Use dabbing/tapping motions with fingertips, avoid rubbing to maintain serum effectiveness.
• Lock in serum with a moisturizer 2 minutes after absorption for lasting glow.
• Follow the correct order: cleanser, toner, serum, then moisturizer; avoid applying serum over thick creams.
• Use only 3-4 drops of serum; excessive use can irritate skin or clog pores. Always use SPF 30+ sunscreen after serum during the day.