Snap Hits $1 Billion Revenue Run Rate, Subscription Base Soars Past 25 Million

• Snap Inc. achieved a $1 billion annualised revenue run rate, driven by its rapidly growing paid subscriber base.
• The company's paid subscriber base has now exceeded 25 million, diversifying revenue beyond advertising.
• Snapchat+ has expanded with new subscription products like Lens+, Snapchat Platinum, and tiered Memories storage plans.
• Lens+ offers advanced AI and AR creative tools, including generative AI Lenses and the Imagine Lens.
• Snap is testing Creator Subscriptions in the US, allowing fans to pay for exclusive content and ad-free viewing.