Super Bowl vs IPL: Viewership, Halftime Show, and Sky-High Ad Rates Compared

• Super Bowl LX saw Seattle Seahawks beat New England Patriots 29-13, with a dazzling halftime show featuring Bad Bunny and Lady Gaga.
• The Super Bowl halftime show alone garnered over 130 million views, hinting at massive overall viewership.
• IPL significantly outpaces Super Bowl in viewership, with the IPL 2025 final recording 300 million viewers compared to Super Bowl LIX's 190 million.
• Despite lower viewership, Super Bowl ad rates are astronomically higher ($10 million for 30 seconds) due to the USA's larger economy, compared to IPL's Rs 90 lakh.
• Major sporting finals like the Cricket World Cup 2023 (500 million) and FIFA World Cup 2022 (1.5 billion) dwarf both Super Bowl and IPL viewership.