Anthropic's Claude Takes Swipe at ChatGPT with 'Ad-Free' Homepage Message

• Anthropic updated Claude's homepage with a new message emphasizing "Ad-free chats," seen as a direct jab at ChatGPT.
• The message, "Ad-free chats. I won’t show you ads," went viral, contrasting with reports of OpenAI testing ads in ChatGPT.
• Anthropic positions Claude as a cleaner, calmer alternative, following Super Bowl ads that mocked AI chats with ads.
• OpenAI CEO Sam Altman called Anthropic's messaging misleading and dishonest, accusing them of serving wealthier users.
• The rivalry between the two AI companies, founded by former OpenAI employees, is intensifying over user experience and funding models.