Anthropic’s leadership has stated that this measured approach is intentional.
Digital
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Storyboard12-02-2026, 09:04

Anthropic Slams OpenAI: Building AI Business, Not Chasing Headlines

  • Anthropic publicly critiques OpenAI's strategy, focusing on revenue growth and enterprise adoption over 'flashy headlines'.
  • The rivalry intensified with Super Bowl ads: Anthropic's 'no ads on Claude' campaign jabbed at OpenAI's ChatGPT ad testing.
  • Anthropic argues ads would compromise utility, safety, and reliability, preferring to integrate models into enterprise workflows without conflicts of interest.
  • Unlike OpenAI's consumer focus with ChatGPT, Anthropic targets businesses directly with Claude, aligning incentives and avoiding internal competition for user attention.
  • Anthropic emphasizes disciplined infrastructure spending ($50 billion) compared to OpenAI's projected $1 trillion, acquiring capacity based on real-time demand.

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