Google India's FY25 Ad Revenue Jumps 11.3% to Rs 34,742 Crore, Net Profit Flat

• Google India's gross advertising revenue increased by 11.3% to Rs 34,742 crore in FY25, up from Rs 31,221 crore in FY24.
• Net advertising revenue, however, dipped 2% to Rs 2,694.4 crore due to higher payouts to Google Asia Pacific for ad space purchases.
• Gross sales from enterprise products rose significantly by 32.4% to Rs 2,054.9 crore, with net sales up 20% to Rs 186.5 crore.
• Overall revenue from operations saw a rare 3% decline, but total revenues increased by 3% YoY to Rs 6,115.9 crore.
• Net profit remained nearly flat at Rs 1,436.90 crore, while employee benefits expenses rose by 7.9%.

Why It Matters: Google India saw strong gross ad revenue growth in FY25, but net profit remained flat due to increased payouts.