Hyundai Warns Tough Year Ahead, Urges AI Upgrade Amid Global Challenges

• Hyundai's Chung Euisun warns of a challenging year for the global auto industry due to trade tensions, competition, and geopolitical conflicts.
• US tariffs on Korean-made cars cost Hyundai 1.8 trillion won ($1.2 billion) in Q3, and a US plant raid delays construction.
• Chung admits Hyundai lags in AI, stressing the need for collaboration and significant investment to catch up with rivals.
• Hyundai plans 125 trillion won investment in South Korea over five years for AI, robotics, and new technologies, leveraging its unique data.
• Motional, a joint venture, aims to launch fully driverless Ioniq 5 robotaxis in Las Vegas by year-end.

Why It Matters: Hyundai faces global headwinds and AI gap; plans massive tech investment and autonomous vehicle launch.