Cheil SWA Appoints Sungkyoon Kim as New CEO, Focuses on AI and Data-Driven Marketing

• Sungkyoon Kim appointed President and CEO of Cheil SWA, leading a workforce of 1,000 professionals across India.
• Kim emphasizes the future of marketing at the intersection of human psychology and data-driven technology, driving an AI-led transformation.
• With over three decades of experience, Kim previously headed Digital Platform Business and the Data and Analytics (DnA) Center at Cheil.
• His contributions include establishing Cheil’s Global Data Center in India, positioning it as a strategic analytics hub.
• Cheil SWA aims to integrate AI into its core business, enhancing CRM, media, and performance measurement for clients.