BCCI Secures Rs 270 Crore AI Sponsorship Deal for IPL 2026 with Google Gemini

• BCCI has signed a Rs 270 crore sponsorship deal with Google's AI platform Gemini for the 2026 Indian Premier League (IPL).
• This 3-year agreement highlights IPL's growing commercial appeal and its status as a top global sporting property.
• Gemini's rival, ChatGPT, is already a sponsor for the Women's Premier League (WPL), indicating a trend of AI platforms investing in Indian cricket.
• The deal reinforces BCCI's ability to attract major global brands and signifies the increasing intersection of cricket, technology, and fan engagement.
• The 2026 IPL season is scheduled to take place from March 26 to May 31.

Why It Matters: BCCI inks a significant Rs 270 crore AI sponsorship with Google Gemini for IPL 2026, boosting its commercial footprint.