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DPOs Command 80% of TV Revenue as Digital Media Reaches ₹1 Lakh Crore, Ad Revenue Hits ₹94,700 Crore: FICCI-EY Report
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Digital Media Soars Past TV: FICCI-EY Reports ₹1 Lakh Crore Revenue, DPOs Control 80% TV Revenue
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Storyboard
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24-03-2026, 18:55
Digital Media Soars Past TV: FICCI-EY Reports ₹1 Lakh Crore Revenue, DPOs Control 80% TV Revenue
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Digital media revenue crosses ₹1,00,000 crore in 2025, becoming the largest segment in India's M&E industry.
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DPOs control 80% of TV revenue, while consumer dissatisfaction grows over pricing models like NCF.
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The overall M&E industry reached ₹2,78,000 crore in 2025, driven by digital's rapid growth.
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Live events emerged as the fastest-growing M&E segment in 2025, surging by 44%.
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IPL franchise Rajasthan Royals sold for $1.63 billion to a Kal Somani-led consortium including Rob Walton and Hamp family members.
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