ChatGPT to Display Ads: OpenAI Trials New Revenue Model in US

Technology
M
Moneycontrol•17-01-2026, 21:08
ChatGPT to Display Ads: OpenAI Trials New Revenue Model in US
- •OpenAI is trialing advertisements in ChatGPT for users in the United States, with potential global expansion.
- •Ads will appear above or below responses, but not within them, and will be relevant to the conversation topic.
- •Users under 18 and conversations on sensitive topics (health, mental health, politics) will be exempt from ads.
- •The ad trial will be conducted in ChatGPT's free tier and the ChatGPT Go plan ($8/month).
- •OpenAI aims to generate revenue to support over $1 trillion in AI infrastructure investment, while maintaining user trust and transparency.
Why It Matters: OpenAI introduces ads in ChatGPT to boost revenue and fund massive AI infrastructure, starting with a US trial.
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